Graphic design is the one area where I can confidently say, “Yep, this is really my thing.” I’ve spent most of my career helping small and medium businesses make their brands stand out, connect with people, and actually work across social media and different platforms. I’ve also had my fair share of agency life where deadlines are wild, ideas move fast, and delivering something great in a short timeframe becomes a special skill on its own. It wasn’t always easy, but it definitely made me a stronger designer, and yes, I even got to work with a few well-known brands along the way.

I’ve loved designing ever since I can remember. Being creative just feels like home to me. Over the years, I’ve specialised in marketing campaigns, EDMs, and website assets that look good and convert, because pretty visuals mean more when they actually support the goal.

Here, you’ll find a handful of my favourite designs, the ones that remind me why I love this craft and how fun it is to bring ideas to life.